logo
  • header_melbourne

Jagermeister Are Collaborating With Aussie Artists To Throw An Epic Party

Everyone’s favourite liqueur Jägermeister are going through a bit of a revamp with their branding and to celebrate they’ve been hosting a range of unique events, collaborating with creative and successful Australian artists that align with their new image.

melbourne subscribe venues function rooms bars restaurants venue hire birthday party wedding engagment bar restaurant rooftop top best good 2

Jägermeister are on a journey to revolutionise their brand and take it from the party-inspired jäger-bomb, to a sophisticated, Berlin inspired ice-cold shot.

Jägermeister have been putting forth this campaign in Australia to reflect their rebranding through Meisterpieces, which are essentially collaborations with creative, mysterious and unique Australian artists who are masters of their craft and at the top of their career.

Jagermeister Event Meisterpiece Melbourne CBD Function Venue Venues Spaces Parties Bar Club 003

Some artists that Jägermeister have worked with previously include custom motorcycle builders Sol Invictus, typographer Tristan Kerr and film photographer Dan Marsh of Bayou Film. This time round Jägermeister stepped it up by working with Melbourne audiovisual artist, Kit Webster.

Jagermeister Event Meisterpiece Melbourne CBD Function Venue Venues Spaces Parties Bar Club 002

Meisterpiece 04 was the latest collaboration with Webster; an epic event that recently occurred in Melbourne. This exceptional event celebrated the alignment of the new and defined Jägermeister brand  with local audiovisual artist Kit Webster. DJ Charles Oliver was the mastermind behind the music, alongside the free-flowing Jägermeister that was experienced by patrons as it should be – as an ice-cold shot.

Jagermeister Event Meisterpiece Melbourne CBD Function Venue Venues Spaces Parties Bar Club 004

Kit Webster created hybrid sculptural forms and immersive environments enhanced by intense audiovisuals for the event, which was hosted at Golden Square Car Park. If you’ve never heard of Kit Webster then you need to check him out; he’s done audiovisual work for big names all over Australia such as VAMFF, Vivid Sydney and Calvin Harris’ visuals for his One Love show in Melbourne. This night saw Jägermeister transform the unique space that is Golden Square into an immersive, light up music and art event for all to enjoy.

Jagermeister Event Meisterpiece Melbourne CBD Function Venue Venues Spaces Parties Bar Club 006

Word on the street is that the next party – Meisterpiece 05 – is going to be held again in Melbourne, and who knows what quirky space and artist they’ll find for it. Keep an eye out here and on Jägermeister’s socials to find out more.

By Julia Dicconson


Article Footer 72

latest News VIEW ALL NEWS

This Melbourne Institution is Back and Fresher Than Ever.

Ponyfish Island – the elusive venue under the bridge in Melbourne CBD has recently gotten a revamp. What started as a pop up bar nearly a decade ago has long become a Melbourne Institution, known to locals and tourists alike as “the bar under the bridge”. They probably won’t ever shake that cu

READ MORE

DIY Tacos & Nachos + Bottomless Margaritas Nights Are Coming to Chapel Street

Forget bottomless brunches (which operate with the audacity of requiring you to be a functioning member of society before midday) because Temperance Hotel is clobbering you with an absolute game changer. We’re talking evenings spent surrounded by DIY tacos & nachos, Mexican share plates and 2 ho

READ MORE

Melbourne’s Largest Game Bar is Here to Help Settle Scores

If, like us, you ever pass a group of carefree children at the park and sigh wistfully whilst reminiscing on the joys of yesteryear – no bills, no responsibilities, no adulting, then have we got the venue for you. A playground for adults has recently opened its doors to the public and it comes

READ MORE